Group Account Director – Public Relations

November 22, 2019


Position Title: Group Account Director - Public Relations

Location: Chicago Office

Closing Date: When filled


Position Summary:

KemperLesnik is one of Chicago’s Best and Brightest Places to Work. This fast-paced agency is seeking to hire a key employee and leader to oversee a team of travel-focused public relations, social media and event professionals working with resorts, destinations, clubs and golf properties across the country as well as sponsors and brands in golf, basketball and other sports.

This new colleague should be capable of developing effective communications strategies while managing a large team, handling the details of many projects at once and delivering his/her own results. This person should be an organized, tenacious and self-directed professional with the ability to secure consistent high-level results in top tier media, lead digital communications programs and analyze/measure results/impact. She/he must be a talented people and client manager with strong writing, communications, and leadership skills. This person should be a storyteller with inherent curiosity.

This new colleague will be joining a talented group of communications pros who are passionate about storytelling, dedicated to doing breakthrough work, are driven to grow in their careers and are committed to giving back in the community. Our colleagues bring passion to their work and have fun in the process.

About: KemperLesnik is a leading agency with decades of experience in bringing brands to life. Founded in 1979, the agency is known for its ability to design and implement creative campaigns that move brands forward. We accomplish success by creating deeper connections between brands and their audiences via strategic public relations, brand activation, content marketing, and event experiences. Our teams have worked with some of the most recognized brands today to deliver new ideas and drive real business results.

Responsibilities:

  • Lead a team to create and execute award-winning PR programs for resort, consumer and sports clients
    • Manage and develop people to perform at the highest levels
    • Implement cutting-edge PR strategies, including:
      • Media relations
      • Content marketing
      • Social media (including paid strategies)
      • Influencer marketing (endorsement deals)
      • Email marketing
      • Sponsorship activation and partnership marketing
    • Be creative and capable of developing out-of-the-box yet relevant ideas
    • Be an execution expert – able to deploy a team effectively/efficiently and be a player/coach
    • Guide and teach team members to be the best PR practitioners in the business
  • Lead digital marketing initiatives, including:
    • SEO/SEM/PPC/Google Ads
    • Lead generation strategies (email marketing, social media)
    • Advertising
    • Web development
  • Demonstrate superior writing skills
    • Be adept at developing marketing and communications strategies that win
    • Be skilled at PR writing and editing
    • Be competent at teaching others to improve their writing skills
    • Be proficient writing in AP Style
  • Lead important client and partner relationships
    • Manage clients with superior service
    • Be a trusted advisor to clients by delivering sound guidance and counsel and by steering the agency team to deliver results that matter
  • Be the authority on client industries and businesses (resorts, destinations, hospitality, sponsorship activation)
  • Seek out, identify and secure growth opportunities with existing and new clients
    • Represent the KemperLesnik brand at industry events and among key client and agency partners to demonstrate industry expertise
    • Bring industry relationships to bear for the agency

Essential Skills:

  • Ability to manage client relationships
  • Competency with leading a team
  • Proven media relations skills – in strategy and pitching
  • Proven digital and social media skills, including content marketing, engagement and analytics
  • Ability to develop creative communications and marketing programs
  • Strong writing skills
  • Strong work ethic
  • An entrepreneurial spirit
  • Curiosity
  • Emotional intelligence

Qualifications:

  • Bachelor’s degree; Master’s degree in business, marketing communications or journalism preferred
  • 7 – 10 years of corporate and/or agency public relations experience
  • Experience leading teams

KemperLesnik Communications is an Equal Opportunity Employer