What's happening in the industry, and how we see it

Four Tips for Media Pitch Writing

By Cybil Rose I’ve been writing media pitches for nearly a decade, and previously I was on the receiving end of them when I was a TV news producer. So what makes a good pitch? I went straight to the source (aka editors and reporters) and asked them. Here are the four key takeaways: Do the...

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Pick Up the Phone

By Christie Zielinski When I first started out in PR, my agency used AOL as our email platform – and we were lucky. Some of my clients and media contacts didn’t even have email, so if I needed something, I had to call them. And it wasn’t always fun. Phone tag, reporters’ tirades, suspicious...

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5 tips to make mentorship successful

By Meg Cotiguala A mentorship can be a great tool for accelerating your career. But, if you’re a young professional, where do you start? Initiating and building a mentor relationship, not to mention setting the relationship up for success over the long run, can be daunting. Here are five tips on...

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KemperLesnik SVP, Amy Littleton, Becomes IICF Board Member

The Insurance Industry Charitable Foundation recently announced the addition of Amy Littleton as board member of the Midwest Division. As a board member, Littleton will assist to drive brand awareness, increasing attendance at leading insurance industry events and provide leadership on...

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An analysis of 2016 crises in terms of crisis response and communication

By Amy Littleton Three companies are still dealing with the fallout from the biggest crises in 2016: Volkswagen, with software in cars that showed inaccurately low emission levels; Samsung, with its explosive Galaxy Note 7 phones; and Wells Fargo, which opened millions of fake customer accounts....

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KEMPERLESNIK® BOASTS FULL DAY OF COLLEGE HOOPS ON SATURDAY, DECEMBER 17

 CBS Sports Classic and State Farm Chicago Legends Highlight KemperLesnik’s College Basketball Programming This Weekend   CHICAGO (Dec. 15, 2016) – KemperLesnik, Tournament operator of the famed Maui Jim Maui Invitational, will prominently feature two of its basketball events on national...

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Building your Character with 140 Characters

Building your Character with 140 Characters By: Allyson Marcus, Account Supervisor, KemperLesnik Many of us use social media to keep up with daily news, share our opinions and express our interests. We log on daily to Twitter, LinkedIn, Facebook or Instagram. You name it, we’re on it. Some days...

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What Our Clients Are Saying

Eamonn Brennan, ESPN.com

“The mother of all early-season tournaments—The Maui Invitational.”

Eamonn Brennan, ESPN.com