What's happening in the industry, and how we see it

The Power of "Yes, and" in the Workplace.

By: Meg Cotiguala KemperLesnik recently held its annual All Hands conference, a day we set aside to take a step back and refresh our thinking on how we can be better and do better as an agency and for our clients. To that end, we hosted Second City’s Tara DeFrancisco and her improv troupe to arm...

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Where Do Great Ideas Come From?

By: Danielle Campbell Recently, our KemperLesnik team was fortunate to learn from one of the world’s best creators and innovators, Duncan Wardle, the former vice president of innovation & creativity at Walt Disney Co. and current owner of iD8&innov8. Our day with Duncan was filled with...

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Remembering Tripp Frohlichstein

By Steve Knipstein Memorial Day is the weekend to remember those who sacrificed the most for our growth and way of life. This year it was also the weekend that we lost a dear friend and mentor, Tripp Frohlichstein. Tripp lost his battle to Multiple Myeloma; he was 66 years old. In the halls of...

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Four Tips for Media Pitch Writing

By Cybil Rose I’ve been writing media pitches for nearly a decade, and previously I was on the receiving end of them when I was a TV news producer. So what makes a good pitch? I went straight to the source (aka editors and reporters) and asked them. Here are the four key takeaways: Do the...

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Pick Up the Phone

By Christie Zielinski When I first started out in PR, my agency used AOL as our email platform – and we were lucky. Some of my clients and media contacts didn’t even have email, so if I needed something, I had to call them. And it wasn’t always fun. Phone tag, reporters’ tirades, suspicious...

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5 tips to make mentorship successful

By Meg Cotiguala A mentorship can be a great tool for accelerating your career. But, if you’re a young professional, where do you start? Initiating and building a mentor relationship, not to mention setting the relationship up for success over the long run, can be daunting. Here are five tips on...

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KemperLesnik SVP, Amy Littleton, Becomes IICF Board Member

The Insurance Industry Charitable Foundation recently announced the addition of Amy Littleton as board member of the Midwest Division. As a board member, Littleton will assist to drive brand awareness, increasing attendance at leading insurance industry events and provide leadership on...

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What Our Clients Are Saying

KitchenAid Trade Customer Comment in Post-Event Survey

“A number of pros we talked to commented on how well branded the events were. Their wives were appreciative and impressed with the Culinary events, and how KitchenAid wove the brand into the Senior PGA event. One pro mentioned that it was the best example of a brand really committing to an event and integrating their brand DNA into the experience. Kudos for hitting it out of the ballpark on the first pitch.”

KitchenAid Trade Customer Comment in Post-Event Survey